I'm a platform monetization and content partnerships executive with 15 years on the distributor side of television and streaming — the seat where content gets bought, packaged, priced, and turned into revenue.

At Verizon, I led content partnerships for the +play marketplace, building a new multi-million-dollar revenue stream through exclusive bundles and on-platform merchandising. At DIRECTV, I ran go-to-market for NFL Sunday Ticket and the premium content portfolio, and grew AUDIENCE Network into a Top 15 network on the platform. My specialty is the strategy layer of deals and partnerships: what to ask for, where the value hides, and how the economics perform after signature.

Underneath it all, I'm a marketer, which means the monetization strategies I build actually reach, move, and convert audiences. I'm energized by the places where revenue, content, and customer experience come together. Take a look around to see the work.